Berrifine: From manual cost calculations to 100% overview of earnings with tracezilla

In short

• Industry: Processing and trading of berries (food industry)
• Challenge: Overview of inventory across 20 locations at home and abroad, plus manual, time-consuming cost price calculations
• Solution: tracezilla ERP – inventory management, traceability, and automatic cost price calculation
• Result: 100% overview of earnings per market, product, and customer – faster answers to both customers and food authorities

What does Berrifine do?

Berrifine transforms 10,000 tons of fresh berries purchased from carefully chosen areas from all over the world each year into nourishing extracts, juice, puree, and powder. The products are primarily sold to industries in Northern Europe. More than half of the production is organic. The family-owned company is experiencing double-digit growth and expects to continue growing.

Why did Berrifine switch to tracezilla?

It takes a big overview to have products in twenty different domestic and international warehouses. We work in a market where we have to deliver quickly. There is no room for slips – not in our inventory management, in the communication with our customers, nor regarding traceability.

See Nils, CEO of Berrifine, talk about how they handle 10,000 tons of berries a year with tracezilla

We used to spend a lot of time keeping an overview in many different spreadsheets. With tracezilla, everyone can see what is going in and out of the inventory. It makes it possible for us to use our resources better and minimize the risk of errors. Now we can quickly answer customers about inventory status, and give the food authorities quick, worry-free answers about traceability.

It has left us a renewed room to grow our business.

Which tracezilla feature has provided the greatest value for Berrifine?

You will not find a better system for small and medium food businesses on the market today considering the price. tracezilla is truly value for money.

But the most important function is expected and actual cost prices. With tracezilla, we have 100 percent insight into what we earn. Earlier I calculated the cost prices manually. That was time-consuming and could be inaccurate.

Now we know which markets, products, and customers are profitable, and which are not. That makes decisions on investments in new markets and customers much easier.

Mads Stølsgård, CFO, Berrifine — berrifine.com

Results with tracezilla

• 100% overview of earnings broken down by market, product, and customer
• Faster answers to food authorities about traceability
• Better resource utilization by replacing manual spreadsheets
• Handling of 10,000 tons of berries annually across 20 warehouses